Marketing

What is Influencer Marketing?

influencer marketing

Influencer Marketing is a kind of social media marketing wherein the influencers will mention the name of a brand or endorse it using their personal social media profiles. It is about brand collaboration that allows the two brands to partner with one another to promote a particular product or service. In the past few years, those who have influenced social media are…

What is Catvertising?

cat staring at a macbook

Catvertising is a marketing technique that uses cats in advertisements. It was started in 1999 where the term was coined as a combination of the words cat and advertising. This advertising style is sometimes referred to as cat commercials or commercial cats. It became so famous as a new advertising model in 2011 because of the viral videos of cats in commercial…